<aside> 💡 This should be a breathing, living document. You should bookmark it so you can refer to it during your launch planning, creation, and selling modes. You should be adding to it non-stop as you go through the launch process.
</aside>
<aside> 💡 Remember to share the document with your team + contractors (who need it). They should be able to know who your ideal client is just as much as you.
</aside>
Will you be sending out a weekly newsletter? Creating a biweekly YouTube video? Going live every Thursday in your Facebook Group? Write it all down, get clear, and commit. Then share in this-week's Slack Channel.
Write down any topic ideas you can think of that will be relevant to your ideal client. There's no wrong answer. Use this as a brain dump.
Powerful Mindset