INSTRUCTIONS

Loom video for @Jennifer Curfman: https://www.loom.com/share/972ac7b89d384280b6b1b13e0153bfb8

EXAMPLES

<aside> 💡 Example of KOWA private pre sale opt in page: please refer to the page in Kartra labeled [KOWA] WL - Pri. Pre-Sale

</aside>

ABOUT THIS PAGE

Below you'll find all of the different sections that we recommend for both your Opt-In Page + Sales Page.

• Your Opt-In Page can be a simplified version of this outline but should include all of the same elements. What we mean by this is that you can shorten each section and not feel like you have to have a huge paragraph for each section.
• In your Sales Page, the more information you can include (in a clear and concise way) the better. Your Sales Page will be long and that's okay. We've tested shorter + longer sales pages and the longer ones converted better.

COPY FLOW

1. An attention-grabbing headline that ideally uses your Ideal Client's language & speaks directly to them

A 6-month group coaching program that FINALLY answers the question, "How do I take my firm to the next level?" for self-employed bookkeepers and accountants.